On Friday, local residents had the opportunity to get outside and enjoy a lunch of grilled hamburgers, hotdogs, and assortment of other refreshments courtesy of First State Bank and Trust & Company.
The complimentary meal was part of the bank’s Fan of Free Tailgate event that took place at all four of locally owned branches across town.
“The idea is just to celebrate, introduce ourselves to new customers and have some fun doing it,” Nick Verba, Senior Vice President at FSB, said at the company’s downtown branch.
Along with spending the day grilling up plenty of hotdogs and hamburgers for local residents, the goal of the annual event is to act as an icebreaker for customers interested in opening a free checking account with First State Bank & Trust Company.
“We did this last year and had a goal of opening 60 accounts and actually opened 70,” Verba said. “So this year we upped our overall goal to 70 and we will probably blow that out of the water.”
Right around noon the company had already helped 25 new customers open accounts, and Verba was confident that they would meet, if not exceed their goal for the day.
“Lunchtime is obviously a big time for this event, and we usually finish really strong,” he said.
Along with customers getting to enjoy a free meal and open a free account, they could also enter to win a number of prizes offered during the event, most of which also featured a tailgate theme.
“There are a lot of free gifts inside as well, so if people open a free account they can register to win speakers, crockpots, and a bunch of other stuff,” Verba said.
One grand prize awarded bank wide, included a Yeti Tundra 50 cooler and two Yeti 30 oz. Ramblers.
While opening 70 new accounts was the businesses main goal, they also wanted to let people know about the full variety of services offered at all First State Bank & Trust Company locations in Fremont.
“We provide savings, checking, loans, mortgage loans, commercial loans all that stuff,” Verba said. “Think of it as concentric circles that centers on banking, deposits, and loans all the various types of loans and as you move out you move into investment planning and trust services, so it’s a one stop shop.”
First State Bank & Trust Company started in Fremont in 1956 and has continued to expand, adding new branches in 1974, 1988, and 2000 to include the four branches it currently runs today.
“We are the only wholly locally owned bank in Fremont,” Verba said. “That is what kinds of sets us apart, we’ve been here a long time.”
Even though Friday was the only day for residents and potential customers to enjoy free food provided by the bank, opening a checking account is free all year long.
“It’s available any day of the year,” Verba said.
First State’s four locations include their Main Branch at 1005 E. 23rd Street, Downtown Branch at 225 N Main Street, Parkview Branch at 1965 E Military Avenue, and their location in Walmart at 3010 E 23rd Avenue.