Rock ‘n’ roll band, GOODING, will perform at 10:30 a.m. Monday, Oct. 2, at Weeping Water High School as part of a Financial LIteracy Tour sponsored by VanderVeen Financial Planning in Nebraska City.

American rock ‘n’ roll band, GOODING, will help Weeping Water students tune into financial literacy with a performance Oct. 2 sponsored by VanderVeen Financial Planning in Nebraska City.

Their 10:30 a.m. performance is in conjunction with Funding the Future’s Financial Literacy Tour. Funding the Future is a tax exempt organization under section 501©(3) of the Internal Revenue Code.

“Our mission is to teach financial literacy to every student in America! We engage them with a live concert, inspire with the musicians’ personal stories, and encourage critical thinking during a spirited question and answer. They learn how to harness money as a tool to succeed, achieve dreams and change lives. Teaching young people to make smart financial decisions now leads to a better shot at success in the future,” according to the Funding the Future website.

Funding the Future administration seeks corporate sponsorships to fund the Financial Lit Tour. In addition to VanderVeen Financial Planning, Raymond James, Untied Way, The Millstone Evans Group of Raymond James, First Interstate Bank and Nebraska Council of Economic Education have served as sponsors.

Coupled with Gooding’s popularity, the financial messages hit home. “The music GOODING plays really is something the students enjoy,” said VanderVeen Financial Planning client services manager Amber Kinnaman. “Additionally, the financial literacy talk is only About 25 minutes and the lead singer is a great speaker. It is a high-energy, fast-paced event.”

Gooding was formed by Steven Gooding when he was 12 years old. He had moved to Wichita, Kan., and met the band’s drummer, Jesse Reichenberger there. Inspired by Jimi Henrix, KISS, Led Zeppelin and blues and jazz genres, Gooding devoted himself to writing and recording music. Bass player and vocalist Billy Driver joined them in the band, which was complete with the addition of vocalist and guitarist, Erin O’Neill.

Last year, VanderVeen Financial Planning, headed by Kiel VanderVeen, chose Nebraska City High School to debut the concert.

This year, VanderVeen chose Weeping Water because of his tie to high school principal, Gary Wockenfuss. “He used to be my football coach, so it was just a natural procession to reach out to him,” he said.

The messages shared through the concert and following talks is important, not only to students in Cass County but throughout the country. VanderVeen said. “The average person in America has over $6,000 of credit card debt. For a person making $40,000 or $50,000, that’s a substantial amount. Some people in their 40s and 50s only have $11,000 in their retirement funds. We can’t fix those problems when people are in their 40s and 50s. You have to start when there are in high school.”

VanderVeen said GOODING performs throughout the nation. “Last year, they went to 30,000 schools. It helps to get the word out about financial planning,” he said. “We’re very happy to participate with Weeping Water High School in this concert. We hopefully, will partner with other schools in the area like Syracuse and Plattsmouth in the future.”


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